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Mobile Community Design
Research and design information for mobile community developers.

Monday, May 29, 2006

Sampling Mobile Opinion Tech Report

We have published a new tech report via ePrints on the topic of gathering requirements from distributed communities.

Sampling Mobile Opinion: A Contextual Postcard Questionnaire Study

Axup, Jeff and Viller, Stephen (2006) Sampling Mobile Opinion: A Contextual Postcard Questionnaire Study , School of Information Technology and Electrical Engineering, The University of Queensland.


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Abstract

Understanding requirements of mobile communities is challenging because of their geographical distribution and frequent movement. We present a study of backpackers travelling in Australia which utilizes a research method called contextual postcard questionnaires. The method uses brief, open-ended questions to solicit contextual responses from backpackers that are relevant for development of tourism and mobile communication technologies. 800 postcards were distributed via hostels and a travel agent, questioning travellers about their current situation. Questions asked how they had heard about their present location, what kinds of virtual-graffiti they would leave there, and what their greatest worry currently was, among others. Results indicated that backpackers have a great deal of practical and serious concerns to contend with as they travel. They are physically cut off from family and friends and rely on a range of communications media to stay in touch and exchange emotional support. They have a great deal of practical travel experience that would be useful to other travellers, but which is currently only conveyed haphazardly via word-of-mouth. Practical usage of the contextual postcard questionnaires is discussed and design recommendations for mobile group products are offered.

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